The Extended Rider Program by Continental Warranty Inc. picks ups where other vehicle coverage leaves off. This vehicle service contract can even be the decision point for customers to become repeat buyers.
The average car on the road is getting older, and soon those customers will be looking to purchase a new car. Certified vehicles offer great bargains for these types of customers, and their repeat purchase from a dealership resides in loyalty. A vehicle service contract is a binding relationship for this loyalty.
OEM certified programs will only retain customers for a couple of years, but the purchasing contract tends to last much longer. If the vehicle breaks down after the coverage is over, and that customer is left with a huge bill they may not consider buying from that dealership again. This is where the Extended Rider Program comes in by providing an additional vehicle service contract.
Extend Your Customer Reach And Retention
The Extended Rider Program can drastically increase profits. Customers will feel more secure purchasing from a dealership that offers coverage for years and miles to come. It is an opportunity to sell a vehicle a customer may not feel secure purchasing otherwise.
Financing a car is a serious commitment to many customers. When they are still making payments and the average OEM coverage runs this vehicle service contract will assure them they won’t just have to rely on the vehicle’s engineering to hold up.
Customers are covered longer with a $0 deductible program that pays 100% parts and 100% labor. This means the rising costs of labor and parts won’t affect their decision to bring their car to your dealership for repair.
Remember the Continental Warranty Inc. Extended Rider Protection program can only be offered at the inception date of the manufacturer certified program. This vehicle service contract was designed to help retain customers, and promote repeat purchases. For more information on Continental Warranty Inc. please call 302-375-0401 or visit http://www.continentalwarranty.org/frequently-asked-questions/.